Evan Roth Smith on Biden’s challenges with less-engaged voters

Written By Wassim Serhan

Slingshot partner Evan Roth Smith spoke to HuffPo’s Kevin Robillard about President Biden’s struggles with less-engaged voters and how the campaign can break through the cycle of bad press.

Evan Roth Smith, a partner at the Democratic consulting firm Slingshot Strategies, noted Biden’s working-class “Scranton Joe” persona, built over five decades in politics, has essentially disappeared.

“His entire persona has basically been whitewashed,” said Smith, who serves as the lead pollster for Blueprint, which aims to provide messaging advice to Democrats ahead of the 2024 election. “We have a tabula rasa president right now. He’s just being defined by whatever pops in the news cycle.”

Read the full HuffPost story here.

Wassim Serhan
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